Nokia focuses on BBC to attract other VOD developers to Windows Phone

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Monday, 28th May 2012 by Simon Hilliard

Good news for those fans of Sherlock and Doctor Who (and any of those other hundreds of programmes the BBC makes but are less good for SEO purposes) who also happen to own a Windows Phone – the BBC iPlayer is a comin’ to your device.

According to a Nokia staffer, the “BBC iPlayer is expected to arrive on Windows Phone within the next few weeks”. Nokia has become a sort of poster child for Windows Phone, and getting the iPlayer working smoothly through a dedicated app would be a nice tick in the box.

However, same said source also reportedly stated a similar app for Sky’s Go service won’t be ready for a “good few months”, and there’s no comment on other UK catch-up services from ITV and channels 4 and 5. Nokia could be thinking getting the BBC iPlayer on board first should attract developers from the other big players to the Windows Phone Marketplace. Which seems like a responsible assumption – but there’s more than one type of ‘catch-up’ Nokia should be concerned about.

@simonhill

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